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Project Manager/Editor, Owned Media

The Hershey Company
United States, Pennsylvania, Hershey
Jan 10, 2025

Project Manager/Editor, Owned Media
Posted Date:

Jan 10, 2025
Requisition Number:

124006

Location: Hershey, PA

Job location: Remote

Reports to: Project Manager/Editor, Owned Media

Summary of Role:

The Media Experience & Tech team creates experiences on all owned media channels - websites (hersheyland.com), email and social media. As a part of the team, you will oversee the entire digital content process, from ideation to publication. The ideal candidate will possess strong project management skills, editing abilities and a keen eye for detail.

Role Responsibilities:

Project Management:



  • Develop and maintain detailed content production calendars for social media, web content updates and photo/video shoots.
  • Collaborate with content creators, designers and developers to ensure seamless project execution
  • Monitor production and post-production timelines and ensure timely delivery
  • Identify and mitigate potential project risks
  • Familiarity with work management tool, like Asana


Content Editing and Quality Assurance:



  • Edit and proofread content for clarity, consistency, and accuracy
  • Ensure adherence to brand style guides, tone of voice and overall business objectives
  • Review content for SEO best practices and keyword optimization
  • Conduct quality assurance checks to identify and correct errors


Content Marketing:



  • Write social media captions, web content or blog posts as needed
  • Contribute to the development of content strategies and editorial calendars
  • Work with the team to identify content opportunities and gaps



Desired Knowledge, Skills & Abilities:



  • Understanding of content strategy and SEO best practices


  • Strong writing and editing skills across channels


  • Excellent communication and interpersonal skills, with the ability to work effectively with various stakeholders


  • Familiarity with analytics tools and data-driven decision-making for content strategy


  • Proficiency in content management systems (CMS) and project management tools


  • Familiarity with social media channels and online trends



Requirements:



  • Education - Bachelor's degree in media, Communications or a related field.


  • Experience - 3+ years of experience in content management, project management, editing or social media.



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