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Channel Engagement Manager

Associated Bank - Corp
parental leave, paid time off, 401(k)
United States, Wisconsin, Milwaukee
111 West Kilbourn Street (Show on map)
Apr 15, 2025

At Associated Bank we strive to create an inclusive culture where different perspectives are valued and recognized as strengths critical to our success. If you thrive in an environment where your growth and development are encouraged and supported, then Associated Bank may be the right place for you.

Associated Bank requires you to directly represent yourself and your own experiences during the recruiting and hiring process.

At Associated Bank we strive to create an inclusive culture where different perspectives are valued and recognized as strengths critical to our success. If you thrive in an environment where your growth and development are encouraged and supported, then Associated Bank may be the right place for you.

Our Digital Delivery team is seeking a Channel Engagement Manager, to drive channel engagement across our digital capabilities that surprise and delight the customer. The Channel Engagement Manager will drive execution goals to evangelize, plan, and deliver solutions that address customer use cases and accelerate the adoption of digital banking for Associated Bank Retail, Business and Consumer Lending customers and our colleagues. The CEM will partner with executive leadership, other line of business, 3rd party and Fintech partners to prioritize the engagement roadmap. This leader must have keen business judgment, be decisive, in tune with the "pulse of the customer and have the ability to negotiate when discussing trade-offs with key stakeholders or the team. Included in this role is the responsibility for the management of Digital Delivery's key engagement and performance reports, as well as utilizing the data and analytics to understand customers preferences to drive Digital Delivery's engagement strategy, and objectives. The Channel Engagement Manager will also guide change management planning and execution in support of platform releases (digital, voice/IVR, and sales). Candidates located in Milwaukee, WI are strongly preferred.

This person will,

  • Provide input to the ongoing process of improving customer and colleague experience.

  • Monitor and maintain specific reporting and dashboard details, and creates standard or ad hoc performance reports.

  • Help develop, manage and drive quality and timeliness of engagement initiatives that achieve adoption and usage growth targets.

  • Guide change management planning and execution in support of broad Platform Modernization strategies.

  • Create/modify/manage presentations for channel engagement transformation initiatives being handled.

  • Build relationships with the service providers (internal/external) that support the Digital Delivery team to continuously explore opportunities to increase the business value of products and services received.

  • Maintain a prioritized backlog of user stories to deliver exceptional customer experiences.

  • Serves as subject matter expert for engagement solutions, such as lead management, onboarding and related AI tools.

  • Engage with stakeholders to define and implement end user testing and concept validation, and to gain insights and identify customer/employee needs and solutions.

  • Establish, manage, and accountable for OKR's (objectives and key results) for assigned channel engagement initiatives.

Requirements
Education

  • Bachelor's Degree in Information Technology, Business, Finance or related field or equivalent combination of education and experience Required

Experience

  • 6-8 years Project management experience, e.g. setting achievable timelines for initiatives, managing milestone delivery, and communicating project details effectively (verbal and written) Required

  • 5-7 years Previous experience of influencing and working cross functionally in a complex matrix environment with sound judgment and strong interpersonal skills. Required

  • 6-8 years Strong business acumen, enterprise mindset with partnering and influencing skills. Required

  • 6-8 years Strong analytical and communication skills both spoken and written. Required

In addition to core traditional benefits, we take pride in offering benefits for every stage of life.

  • Retirement savings including both 401(k) and Pension plans.

  • Paid time off to volunteer in your community.

  • Opportunities to connect with others through our diversity-focusedColleague Resource Groups.

  • Competitive salaries with professional development and advancement opportunities.

  • Bonus benefits including well-being programs and incentives, parental leave,anemployee stock purchase plan, military benefits and much more.

  • Personal banking, loan, investmentand insurance benefits.

Associated Bank serves more than 120 communities throughout Wisconsin, Illinois and Minnesota and we consider our colleagues critical to our continued success. See why our colleagues continually vote us a best place to work in the Midwest.Join our community onFacebook,LinkedInandX.

Compliance Statement

Associated Bank is an equal opportunity employer committed to creating a diverse workforce. We support a work environment where colleagues are respected and given the opportunity to perform to their fullest potential. We consider all qualified applicants without regard to race, religion, color, sex, national origin, age, sexual orientation, gender identity, disability or veteran status, among other factors.

Fully complies with all applicable enterprise policies and procedures. Acts in compliance with all applicable laws and regulations as outlined in training materials, including but not limited to Bank Secrecy Act. Responsible for reporting suspicious activity to Financial Intelligence. Responsible to report all customer complaints as prescribed and procedure violations to management or HR.

Responsible to report ethical concerns as needed to Associated Bank's anonymous Ethics Hotline.

Associated Bank provides additional assistance throughout the application, interview and hiring process. Please contactleavesandaccommodations@associatedbank.comif you need an accommodation at any time during the process.

Associated Banc-Corp is an Affirmative Action andEqual Opportunity Employer. Associated Banc-Corp participates in the E-Verify Program. E-Verify NoticeEnglish or Spanish. Know Your Right to WorkEnglishorSpanish.

Associated Bank isPay Transparencycompliant.

The pay range represents anticipated base pay for this role. Actual pay may vary based on factors including, but not limited to, work location, skills, experience, education, and qualifications for the role.

$88,970.00 - $152,520.00 per year
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