Senior Vice President, Creative Social Strategist

Golin is a global, award-winning public relations agency that helps companies create change that matters. Together, we discover powerful human truths that bind us, create with bravery, and collaborate inclusively and obsessively. Golin's 1700 global employees operate across 50+ offices worldwide, allowing us to provide our clients with comprehensive solutions for multi-market, regional and global communications programs.

Every agency is talking about AI. At Golin, we are using AI to rewrite the rules of PR. We're even promising to become the first fully AI-integrated agency. We are committed to upskilling our workforce, democratizing access to tools, and integrating AI into our daily work to maximize the value we deliver to our clients.

Our expertise ranges from brand-building and cutting-edge digital content to corporate reputation, healthcare advocacy and measurement. Golin aligns earned-first, data-driven creative with the customer journey through our collaborative G4 Model to deliver maximum impact for clients. Our roster includes many of the largest CPG, retail, food, healthcare technology and consumer service companies in the world.

SVP, Creative Social Strategist

Golin is built for relevance. For culture. For what people actually talk about.

As an SVP, Creative Social Strategist, you are perpetually tapped into culture and know how to see what is a trend and what is an opportunity for one of our brands. You lead ideas designed for social, creator platforms and owned channels. You have the instincts of a creative director and the hustle of a creator.

Your job is simple: make work people choose to engage with.

You are equal parts strategist, maker and leader. You spot trends before they peak, move fast and turn cultural signals into ideas that travel. You know how to stop the scroll, start participation and build brands that feel like they belong in culture.

You go all in: For our clients. For your teams. For the work.

Create Meaningful Impact for Our Clients

Across our big retail account and other major accounts, you're running the show, leading a newsroom where the best idea wins and gets out into the world in the same day. You'll concept, sell and ship timely ideas that break through the noise and actually move people, whether it's a Super Bowl moment the whole world is watching or a Tuesday afternoon when something unexpected blows up in culture. The pace is real. The output is substantial. And the work is the kind people screenshot and send to their friends.

• Own the creative and social vision across your accounts.
• Lead culturally sharp, platform-native ideas across owned, creator and occasionally paid ecosystems
• Run a newsroom that can turn on a dime, for the moments everyone plans for and the ones nobody saw coming
• Turn data, trends and gut instinct into work that earns attention
• Partner with strategy, analytics and production to make smart, fast, entertaining things
• Push clients out of their comfort zones
• Sell bold ideas with the kind of clarity and conviction that makes a room lean forward
• Build the kind of client relationships where they text you and don't wait for a game of telephone

Empower Your People

People leading and team building, are at the core of this role.

• Be the creative leader who rolls up their sleeves and gets in it with the team
• Shape how the team works - build the process, fix what's broken, invent what doesn't exist yet
• Mentor people and help them grow into the leaders they're becoming
• Make space for big swings, smart failures and the kind of experimentation that moves everyone forward
• Champion diverse perspectives and build teams that bring more than one worldview to the table
• Give feedback that's honest, specific and actually useful, and create a culture where others do the same
• Make the work sustainable without making it soft.

You set the tone: calm under pressure, generous with credit, open to learn when things miss.

Drive the Business Forward

You know how to make great creative and business reinforce each other.

• Scope, staff and plan responsibly so the team can do their best work without burning out
• Balance creative ambition with the operational smarts to actually deliver it
• Bring culturally fluent thinking to new business and organic growth opportunities
• Show up as a voice for what modern social creativity can look like - inside Golin and out
• Stay plugged into emerging talent, new platforms and the trends shaping where culture goes next

What You Bring

• 15+ years of experience in social creative, content strategy or a related creative discipline
• A track record of leading bold, culturally resonant work for major consumer brands at scale
• Real experience running (or thriving inside) a real-time content or newsroom environment
• Deep fluency across social platforms, creator ecosystems and formats that didn't exist five years ago
• The range to lead a brainstorm and a boardroom with equal confidence
• A portfolio with range - from Super Bowl-sized swings to the nimble, perfectly-timed content that quietly becomes the thing everyone's talking about

Bottom line: You make things people actually care about. You build teams who love making them. You help brands earn their place in culture - and you do it over and over again, with consistency, speed and real craft.

Salary Range:$150,000 USD - $260,000 USD

Golin has included the base salary range or hourly rate for this role. Actual compensation offered within the range will depend upon, among other factors: a candidate's skills, qualifications, and experience; actual ranges for current or former employees in the role; and market considerations.

Golin is proud to be an Equal Opportunity/Affirmative Action employer. Golin recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.

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