Account Manager- Greetings & Packaged Expressions

Posting Date: 8/27/2026 (all roles are posted internally for a minimum of 8-days)
Job Band / Grade: BPMG.EX
Number of Openings: 1
Hiring Manager: Caitlin Wiard
Note: Please initiate a conversation with your manager prior to applying for an internal opportunity

WHO WE ARE AND WHAT WE DO

The Account & Traffic team is the engine that helps a creative organization run at its best. We connect people, priorities, and processes to ensure great ideas become reality. Through strategic planning, resource management, project leadership, and cross-functional collaboration, we create the foundation that enables creative teams to do their best work. It's a role for people who love bringing order to complexity, influencing outcomes, and making a meaningful impact across the business every day. Joining Account & Traffic offers a unique opportunity to gain visibility across the entire creative organization. You collaborate with leaders, creatives, merchants, production partners, and cross-functional teams, developing a broad understanding of the business while influencing some of its most important work. Every day brings a new challenge, whether it's solving capacity constraints, building project strategies, balancing resources, or helping teams navigate change.

WHAT YOU'LL DO & HOW IT SHAPES OUR SUCCESS

The Account Manager serves as operations and project management support to Greetings and Packaged Expressions creative work. This role is responsible for guiding initiatives from concept through delivery, ensuring creative resources are aligned to business priorities, timelines are achievable, and work is executed efficiently and effectively.

In addition to strategic account management responsibilities, this role provides hands-on traffic management and daily workflow coordination for the teams it supports. As an Account Manager, you will serve as the central connection point between business partners and creative teams, helping transform business strategies into actionable creative plans. You will partner closely with Creative Directors, Art Directors, Creative Planners, Editors, Designers, Merchants, and cross-functional business leaders to prioritize work, balance resources, solve complex challenges, and ensure high-quality execution across a large portfolio of programs.

Success in this role requires strong organizational, communication, and relationship-building skills, as well as the ability to influence decisions, navigate competing priorities, and drive alignment across multiple stakeholders. You will lead team meetings, facilitate decision-making, maintain visibility into project status and risks, and ensure teams remain focused on the work that delivers the greatest value to Hallmark and its customers. This role oversees a significant volume of creative programs across Greetings and select Packaged Expressions businesses, managing work from portfolio-level planning down to individual SKU execution. Through effective planning, prioritization, and resource management, the Account Manager plays a critical role in helping Hallmark deliver exceptional products and experiences while building the capabilities, processes, and partnerships that support future business growth.

Core Responsibilities:

• Trafficking and scheduling of Greetings and PE work ensure seamless workflow execution, alignment of priorities, and timely delivery of projects through proactive scheduling, effective communication, and strong cross-functional collaboration
• Drive capacity and resource planning to ensure teams are aligned to business priorities and positioned to deliver high-quality work on time and within budget
• Serve as a trusted business partner by translating strategic priorities into actionable creative plans and providing clear direction, visibility, and recommendations to stakeholders
• Facilitate cross-functional alignment by removing barriers, driving decision-making, and ensuring seamless collaboration across creative, business, and operational teams
• Provide financial stewardship through budget management, forecasting, resource planning, and optimization of internal and external talent investments
• Champion continuous improvement by identifying opportunities to simplify processes, increase efficiency, and enhance organizational effectiveness

BASIC QUALIFICATIONS

The following are required to be considered for this role:

• Bachelor's degree or 4 years of professional work experience
• At least 4 years of experience leading project planning, workflow coordination, resource management, and cross-functional collaboration to deliver business objectives
• Experience with Microsoft Excel, Word, PowerPoint and Teams
• Experience partnering with multiple internal and external stakeholders to manage project priorities, timelines, and deliverables

PREFERRED QUALIFICATIONS

Your resume will stand out if you have the following:

• 3-5 years in a leadership position and/or managing people
• Experience with Hallmark systems, workflows and the product development process
  
  

ADDITIONAL DETAILS

• This position offers a hybrid work arrangement, providing the best of both worlds: the opportunity to collaborate in person at our Kansas City, MO headquarters while also enjoying the flexibility to work remotely.
• This role is eligible for Hallmark's Annual Incentive Plan. More information will be shared during the interview process.
• Hallmark is committed to recognizing and rewarding performance. Employees are eligible for annual merit-based increases, aligned with individual and company performance.
• In alignment with our culture of care, Hallmark offers a competitive benefits package, including medical, dental and vision plans, paid time off, 401K with company match, and profit-sharing.

COME JOIN US! Now's your chance to embrace a future with Hallmark- just follow the instructions below to apply.

You must show how you meet the basic qualifications in a resume or document you upload, or by completing the work experience and education application fields.Accepted file types are DOCX and PDF.

In compliance with the Immigration Reform and Control Act of 1986, Hallmark Cards, Inc. and its subsidiary companies will hire only individuals lawfully authorized to work in the United States. Hallmark does not generally provide sponsorship for employment.

Employment by Hallmark is contingent upon the signing of the Employment Agreement, signing of an agreement to arbitrate in connection with the Hallmark Dispute Resolution Program, completing Form I-9 Employment Eligibility Verification, passing the urinalysis drug screen, education verification and satisfactory reference and background checks.

Hallmark is an equal opportunity employer. All qualified applicants will be considered for employment without regard to race, color, religion, sex, age, pregnancy, national origin, physical or mental disability, genetics, sexual orientation, gender identity, veteran status, or any other legally-protected status. Principals only please.

HALLMARK - Because Connecting With Each Other Has Never Been More Important