Senior Manager, Brand Development, Salon(LA/MS/AL/SC/GA)

L'Oreal USA, Inc

United States, Georgia, Atlanta

Dec 22, 2024

Job Title PPD Business Development Manager, Street

Division: Professional Products Division

Location: Field

Reports To: Director of Brand Development

Who We Are:

For more than a century, L'Oreal has devoted its energy, innovation, and scientific excellence solely to one business: Beauty. Our goal is to offer each person around the world the best of beautyin terms of quality, efficacy, safety, sincerity, and responsibility to satisfy all beauty needs and desires in their infinite diversity.

At L'Oreal Professional Products, our mission is to support hairdressers and develop the hair industry sustainably and lead the digital transformation of our industry with a customer-centric approach. Our brands portfolio includes L'Oreal Professionnel, Kerastase, Redken, Matrix, Pulp Riot, Biolage, Mizani and Pureology.

Basic function

The PPD Business Development Manager is a Field based position that will support the SalonCentric Strategic Account Manager and Salon Business Partner to achieve PPD territory sales and KPI goals. The Manager, Brand Development will work closely with the SC Sam to develop and deploy key strategies and resources that support the success of the DSM/SAM teams, enabling them to deliver/exceed all prioritized sales/business objectives through new partnerships and increases in salon market share. The PPD BDM will serve as a secondary support to the SAM to close new partnerships and gain ISMS. They will help to build dynamic opportunities, drive Beauty Tech, business tools and function as the liaison between the SAM and Brand Education. The BDM will support and promote all education activity. They will be the conduit for feedback from the Field to our Brand Operations and Brand Activation teams.

Role supports 5-7 SalonCentric Strategic Account Managers
Reports to the Director of Brand Development, Street
PPD Brands include REDKEN, Matrix, L'Oreal Professionnel, Matrix, Biolage, Pureology, Mizani and Pulp Riot.

Responsibilities:

Support SC in New Partnerships and gaining ISMS and distribution.
Engage with salon prospects at the request of SC SAM.
Identify new partnership targets for SC SAM.
Utilize Brand, PPD and Summit tools (Salon Emotion, Access, Level, Hair.com etc.) demonstrate the value and support provided to our salon partners.
Educate SC SAM and Salons on Brand Activation tools and resources.
Work with brand education partners to schedule demos to secure new business and ISMS opportunity.
Create and implement territory growth strategies by aligning with Brand Big bets and educational focuses.
By request, support SC "at risk" customers to prevent loss to competition.
Drive support with SC Store and PPD Suite/ School teams to optimize SAO sales results.
Support the development and execution for all Summit Business events for existing and new customers.
Support SalonCentric sales meetings and omni-comm.
Support and promote all educational offerings available to salons: Events, Programs, Store Classes, In-Salon Classes, etc.
Serve as the voice of the Brands with SalonCentric Field Team members.
Provide weekly business status updates to Director of PPD Brand Development
Salesforce management
Weekly/Monthly/Quarterly status commentary for territory.
Manage fuel budget.

Competencies:

High sense of urgency, accountability, risk-taking and organization.
Ability to assess strategic customer needs and build alliances, excellent selling, organization, negotiation, and planning skills.
Positive leader with energy, enthusiasm for the salon and beauty industry.
Motivated, results oriented, creative thinker.
Ability to be flexible, act as change agent and be a team player (collaborative).
Strong ability to manage complexity: manages multiple projects and tasks simultaneously with a focus on prioritization and quality. Forward thinking and problem solving.
Achieves Results with Integrity; demonstrates engagement and availability, stays proactive, focuses on results, and delivers results respecting the L'Oreal Code of Ethics.
Performs tasks with high level of detail. Ability to come up with innovative solutions.
Foster omni-channel approach.
High sense of urgency, accountability, and organization.
Establishes and builds trust across business functions, levels, and departments to facilitate achievement of shared goals.
Works collaboratively with both internal and external clients. Treating them with respect, anticipating their needs and providing solutions when needed.
Proven ability to work in a self-directed position. Demonstrates discipline, self-motivation, and initiative.
High level of confidence and strong presentation skills.
Excellent interpersonal and communication skills.
Calculated risk taker.
Proven ability to lead by example.
Serve as a voice for our salon owners and stylist community.

Experience:

5-10 yrs. proven sales experience with emphasis on consultative selling
Summit Business program expertise
Effective development of Business Proposals
Experience with a distributor-based organization and structure.
Demonstrated track record of exceptional problem-solving skills in a selling environment.
Proven ability to manage a large geographic area.
Advanced presentation and communication skills
Proficient computer skills necessary (Microsoft Office, Power BI, Sales Force)
Ability to travel extensively (~3 out of 4 weeks) and work weekends as needed.

Education:

An undergraduate degree or commensurate professional experience is required.

Don't meet every single requirement? At L'Oreal, we are dedicated to building a diverse, inclusive, and innovative workplace. If you're excited about this role but your experience doesn't align perfectly with the qualifications listed in the job description, we encourage you to apply anyways! You may just be the right candidate for this or other roles! We are an Equal Opportunity Employer and take pride in a diverse environment. We would love to find out more about you as a candidate and do not discriminate in recruitment, hiring, training, promotion, or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status.

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